Essential Marketing Course

Discover What Marketing Is, How To Acquire Leads, Cost-Effective Marketing Techniques, and Focused Marketing Communications on this Basic Marketing Course 


During in-house training, your marketing team will have the benefit of a chartered marketer facilitate six hours of highly interactive activities. The marketing skills employees will cover include…

The Role of a Marketing Manager

  • Review online learning modules
  • Receive questions
  • ActivityCalculate Your Marketing ROI

Branding Basics

  • Review online learning modules
  • Receive questions
  • Activity: Define the ‘Why?’ For Your Brand

Your Promotional Strategies

  • Review online learning modules
  • Receive questions
  • Activity: Agree Promotional Strategies For Your Product/Service/Company

Write A Press Release

  • Review online learning modules
  • Receive questions
  • Activity: Write A Press Release For Your Product/Service/Company

Write An AdWords Advertisement

  • Review online learning modules
  • Receive questions
  • Activity: Write A Google AdWords Ad

Your Social Media Tactics

  • Review online learning modules
  • Receive questions
  • Activity: Build Social Media Tactics

Your Marketing Budget

  • Review online learning modules
  • Receive questions
  • Activity: Construct Your Marketing Budget
basic marketing training customers
As a delegate on this course you will receive a detailed handbook including a copy of the presentation and notes to work through and apply your learning as well as cheat sheets and mindmaps.

Learners find that the marketing course guide works effectively as both a document of the learning and as an essential reference.

Share this Introduction to Marketing Course

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Your facilitator for this basic marketing course is Carl Duncker, Chartered Marketing Consultant MCIM.

Carl Duncker, is recognised as a leading UK marketing trainer, delivering marketing courses to business leaders, entrepreneurs and public sector managers. Carl is a Chartered Marketer with the Chartered Institute of Marketing.

With 15 years of marketing management within b2b, b2c and public sector organisations, Carl brings a valuable wealth of experience to your training course in a friendly and welcoming style.

Having written an impressive portfolio of marketing courses for marketing managers, Carl is able to offer unique insights and tried and tested expertise when running this 1-day Basic Marketing Essentials training course.

Our unique approach to blended learning starts with video training. Marketing practitioners must invest in fundamental marketing skills if they are to create a viable marketing plan. If you would like to discover how to master the marketing basics we can help. Marketing training videos take you through the essential principles in marketing. Additionally, our learning is supported by the opportunity to problem-solve your marketing and business challenges in the classroom with a marketing trainer. Lasting 6 hours, your day is facilitated by an experienced marketing trainer whose only objective is to enhance your grasp of fundamental marketing skills – whether it be through case studies, problem-solving or any suitable training intervention.  Contact a marketing trainer and let’s see how we can progress your skills together.


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Comments 4

  1. Pingback: Train In A Day Celebrates 10 Years With Unique Training Offers

  2. Pingback: Marketing Training Discount - In-house Essential Marketing Training

  3. Hi
    I just wondered if there is any training during the Easter break and how much will it cost? I’m interested in marketing, digital marketing and few of the management courses.
    Maggie Whittaker

    1. Post

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